Meta lead-gen that turned clicks into customers.

The Challenge

Clicks, but no customers.

Corart got clicks but not customers. A high-consideration custom product leaked at every post-click step, and cheap clicks were quietly burning budget.

• A custom, made-to-order product with a long decision
• A small team handling enquiries by hand
• Spend scaling faster than the funnel could convert

The Strategy

Qualify intent before spending.

Fix the post-click experience and qualify intent before scaling spend, so every rupee chased a buyer, not a browser.

• Rebuilt the landing page around the custom-art journey
• Added intent-qualifying questions to the lead form
• Ran structured creative testing on Meta
• Set up a fast WhatsApp follow-up for warm leads

The Results

Same budget, different business.

Figures come from the client's own analytics, Google Analytics 4, Google Search Console, and the relevant ad-platform dashboards, tracked over 4 months. Before and after windows are like-for-like.

Key Learnings

Qualified intent beats cheap clicks.

Qualifying intent upfront beat chasing cheap clicks every time. The WhatsApp follow-up closed the leads ads alone never would.

Results